• Baklava on a painted wooden table, with pistachios and turkish props. Shot by JaxMore Creative Photography in our Derby studio

    Customers said they’d pay up to 40% more based on our images

  • A beautifully styled burger with lettuce, pickles, tomatoes, cheese, bacon and onions, on a wooden board with chunky chips, with mayonnaise and ketchup. Shot by JaxMore Creative Photography in our Derby studio

    38% more people said they’d be likely to buy after seeing our photography

  • Pasta ingredients shot from above as a flat lay. Beautiful pasta assortment, with ingredients like tomatoes, chillis, garlic and herbs. Shot by JaxMore Creative Photography in our Derby studio

    Product quality scored 20% higher in buyer perception

  • A high-end pizza, with a slice removed, on a wooden board, sitting on a green-painted wooden table top. Ingredients such as chees, tomatoes, and basil are on the table, as well as a glass of red wine. Shot by JaxMore Creative Photography in our Derby studio

    18% more people chose the product in a side-by-side test with our image

  • Ingredients for a vegetable florentine - eggs, potatoes, carrots, onions, lemons, celeriac, spinach, chives and mustard. Shot by JaxMore Creative Photography in our Derby studio

    1 in 5 buyers said our images overcame their price concerns

  • A mediterranean feast, with stuffed peppers, artichokes, peppers, tomatoes, hummus, focaccia, olives, herbs and leaves, photographed on a cut wooden log in dappled sunshine. Shot by JaxMore Creative Photography in our Derby studio

    This is what people said when our photography did the talking

Photography That Sells Food & Drink

Award-winning food and drink photography for restaurants, cafés, bars, and artisan brands. Our images help you sell more, charge more, and stand out.

See. Crave. Buy.


Food and Drink Photography That Sells

If your photos fall flat, so will your sales. We are your brand partner — and your visual advantage.

Our award-winning food and drink photography is built around your brand, your audience, and your goals. We don’t just shoot dishes, we work with you to keep your visuals consistent, premium, and persuasive.

Menus, packaging, campaigns, socials, your website — wherever you need to stand out, we make sure your images do the work.

We shoot in our Derby studio or on location in restaurants, cafés, bars, and artisan kitchens — with the kit, the experience, and the brand know-how to make every shot count.

How the process works
See the proof in pictures
Common questions answered
Keep your brand seen everywhere

Because every image we create is designed to do one thing — make people want what you’re offering.

Why Our Images Sell More

Great photography changes how people see your food and drink.

Independent research by Nottingham Trent University found that when people were shown our images, they expected to pay more, rated quality higher, and were more likely to buy.

  • People expected to pay up to 40% more for products shown with our photography
  • 38% more said they’d buy after seeing our photography
  • Perceived quality rose by up to 20%
  • Nearly 1 in 5 overcame budget objections
  • More than 18% chose a higher-priced option over a cheaper one

That shows how our visuals can drive sales, influence perception, and justify premium pricing.

Run the numbers with our free ROI Calculator

Our clients typically invest from just £595, because they know professional images pay for themselves many times over.

If your photography isn’t achieving that, it’s costing you.

Trusted by Premium Food & Drink Brands

We work with food and drink brands that expect more — because photography is a valuable business asset.

Clients like Sweet Gene’s, Withers Gin, and Hopwells use our images to grab attention, build credibility, and drive results that matter.

Brands choose us because our images perform. That’s the standard.

Our Testimonials

Our clients use our photography to stop the scroll, fill seats, and outsell the competition. That’s why they come back — because it works.

From busy kitchens and boutique delis to premium brands and national suppliers, we’ve helped businesses get the response they deserve.

Astounding Quality

"JaxMore’s photography is consistently astounding, bringing food and drink to life in such a clever way.

If you’re looking to tell a story, increase sales or refresh your brand, look no further – you will NOT be disappointed."

An Invaluable Asset

"JaxMore have been our photography partners for years, from the launch of our Gin School to major campaigns. They overcome every technical challenge with expertise, from tricky bottle shots to creative storytelling.

Their passion and creativity shine through every image – they are an invaluable asset to our brand."

Above & Beyond

"Adam and Julia’s skillset is amazing. Their food and drink photography is the best I’ve seen, and they always deliver above and beyond the brief.

If you’re a venue, supplier or producer, their work is an investment worth making."

Julia & Adam


JaxMore Creative Photography logo. Food and Drink Photographer, Derby.

Copyright © 2018-2021, JaxMore - All rights reserved

KTBB Limited trading as JaxMore
Registered in England, no. 08828493
VAT no. 177253392
Registered Address: Carwood Park, Selby Road, Leeds, LS25 1NB

Page last updated: Sunday 12th October 2025 at 3:13pm

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We are your visual advantage.

Vote for us in the British Photography Awards!

Commercial photo of Withers Derby Gin - shortlisted for a British Photography Award in 2025

We’ve been shortlisted for the British Photography Awards!

This image, created in our Derby studio for Withers Gin, celebrates the city’s industrial heritage and creative spirit — from the Silk Mill to the Rolls Royce Merlin-powered Avro Lancaster.

Our work takes us far beyond Derbyshire, but this one is special. A Derby story on a national stage.

The judges have recognised it, and now it’s in the hands of the public. We’d be hugely grateful for your support with a vote — it only takes a moment — click below to visit the BPA page, scroll down and click the vote button.